CouriersPlease has revealed the 10 suburbs across Australia that it believes will be responsible for the largest amount of Christmas gifts this year, and Pakenham and Berwick have made the list.
Based on 2021 parcel delivery volumes, chief executive Richard Thame forecasts this year’s top 10 suburbs Christmas shopping to be Melbourne, Sydney, Adelaide, Pakenham, Point Cook, Berwick, Sunbury, Port Melbourne, Richmond and Preston.
Mr Thame said the company had seen ever-increasing parcel delivery volumes each year in the lead up to Christmas – October to mid-December – also known as ‘peak period’.
“In 2021, we delivered 28 million parcels – including nearly five million over our peak period. Our volumes are therefore a reliable barometer of Australian online shopping habits,” he said.
“While inflation and rising interest rates will cause many Australians to re-evaluate their spending this Christmas – our recent research found 54 per cent of online shoppers plan to spend less this year – we anticipate purchase levels will still be healthy. We have prepared for a boost in parcel volumes around the Black Friday and Cyber Monday period, which 52 per cent of consumers use to buy Christmas gifts, our own research has found.”
