Local libraries branding makeover

Julie with her son Leo and Connected Libraries CEO Beth Luppino. Picture: STEWART CHAMBERS 336668_04

The Casey libraries will be flaunting their new name from 1 June.

The “Connected Libraries” rebrand will launch after Cardinia libraries partnered with Myli, My Community Library, in December 2022.

Community input was requested as part of the naming process for the rebranded Casey libraries.

More than 750 responses were received in less than 10 days.

Many of those suggestions included the words “connected” or “connect” as part of the library name.

Connected Libraries is now the name of your local library service and there’s an exciting new brand to go with it.

City of Casey Administrator Miguel Belmar, who is a member of the library Board, said the Casey community have landed on the perfect name for our local library service, which has libraries in Bunjil

Place, Cranbourne, Doveton, Endeavour Hills and Hampton Park.

“We believe Connected Libraries reflects our local library service, which is modern, forward thinking and focuses on connecting people with information and each other,” he said.

“We are excited about the future of lifelong learning in Casey, where every citizen has equal opportunity to learn, grow and connect with others.”

From Thursday 1 June you will see a new look on the Connected Libraries website (connectedlibraries.org.au), Winter What’s On Guide, Connected Libraries App and more.

Beth Luppino, CEO, Connected Libraries said the new look is “colourful and fun”.

“It reflects the vibrance of our community, and the huge variety of programs and services on offer in our libraries,” she said.

“It is an exciting time for our library team, and we love supporting people of all ages and backgrounds at our libraries.”

The Connected Libraries team says their love and passion for great customer service and supporting the Casey community hasn’t changed, though the face of their precincts has.

The team says libraries have transformed, creating “adaptable spaces that inspire innovation and collaboration”.

Connected Libraries programs and activities are bold, innovative, and responsive to the diverse needs of the Casey community.

“At Connected Libraries you can find new ideas, and foster knowledge, connections and skills in a safe and welcoming place,” added Beth Luppino.

The new name will not impact library members and the use of the library, members can expect the same excellent customer service when you visit us at library or online.